Infinity Marketing Team

Tell us about your company and offerings.

Infinity Marketing Team, Inc. is a fully integrated marketing, event and promotions company with offices in Los Angeles and New York and warehouses nationwide; we create and execute campaigns designed specifically for each of our clients' objectives. With over 1,000 events, tours and campaigns on our résumé and a client roster that encompasses the fields of entertainment, fashion, technology, food & beverage, travel and finance, IMT posses a broad range of depth and industry awareness. Our areas of expertise include mobile marketing campaigns, product launch events, tradeshow enviornments, an event furniture rental division and brand ambassador programs.

how are you helping your clients achieve theior goals amid a tough economy?

In this economy, never have reults, ROI and fiscal responsibility been more important! Infinity Marketing Team is working closely with our clients to take advantage of existing assets to achieve this. For example, we are encouraging our clients to avoid spending marketing dollars to purchase new vehicles for mobile marketing programs. Instead, the can rent or buy one of the many used vehicles from our existing fleet. With a new graphic wrap, these vehicles are reay to hit the road!

In terms of results, we've created our own online portal system which gives our clients access to real time reporting, live event updates and the ability to report ROI results to their colleagues immediately.

what are some top trends you're helping clients tap into?

Eco-friendly marketing techniques continue to ramain a top trend for many of our clients. Whether it's dressing up a rechargeable battery-operated Segway to market products in-asile or utilizing hybrid vehicles for mobile marketing tours, IMT aims to differentiate our clients' products and services in enviornmentally oriented ways. In addition, with the internet now integrated into nearly all aspects of everyday business and planning, we recognize the important role that social networking can play in the world of marketing. With social networking sites such as Facebook, MySpace, Twitter and Linked in, we are helping clients create "profiles" to advertise and promote various marketing campaigns, current events and product special offers.

How can clients get more results with reduced budgets?

By finding alternate ways to reach the cnsumer without dishing out the big bucks! For example, as direct contact with the end-user cotinues to be priority, we are asking clients to consider holding events in retail partner locations. This allows our clients to bring their productts straight to the consumer rather than asking the consumer to come to them. This also enables our field staff to directly influence consumers at the point of purchase and track sales immediately-all instead of spending marketing dollars on costly event fees.

What are the big opportunities for clients in 2009?

From the Infinity Marketing Team (IMT) side, clients can now rent event and tradeshow pieces from our designer8* Event Furniture Rental division. In addition, clients can allow us to introduce their products globally as IMT will tackle arketing projects in China, Germany, Canada & Dubai.