Clients

AT&T Launch Event

Event Management
Strategic Partnerships

Citi & AT&T approached IMT to produce a corporate launch event in order to generate excitement around the ground-breaking partnership of Citi and AT&T and the launch of their new AT&T Universal Savings card. In order to achieve this excitement and buzz, IMT created an experiential environment showcasing AT&T's innovative and expansive product line. The event concept not only demonstrated why AT&T elicits strong customer loyalty, but it would also illustrate that the AT&T Universal Savings card is a perfect compliment to AT&T's exciting product portfolio!

IMT brand ambassadors also staffed and managed the AT&T U-Verse interactive station for over 200,000 attendees at the Consumer Electronics Show in Las Vegas.